Apple Inc. has been utilizing the [VAG Rounded] typeface on the keyboards of their line of notebook computers since 1999, with the release of the first-generation iBook, and on their desktop keyboards since August 2007.
Naming a product is the first step — and arguably the most critical step — to building a relationship with customers.
We don’t spend a lot of time looking back.
[…] Pencil Test wasn’t only a hardware and software labor. Behind the short were some young creatives which in the Nineties would propel digital animation forward.
In the ending titles you can spot names such as Larry Lasseter, Andrew Stanton and Galyn Susman from Pixar, which later distinguished themselves with CGI gems such as Toy Story, Finding Nemo, Ratatouille and Wall-E, itself a love letter towards Apple products.
An open system expands the technical life of the product because upgrades can be accomplished with add-ons as technology advances. […] Closed products like the original Mac are frozen in time.